By offering three visions of the future of television through 2015, this article
aims to highlight some of the socio-economic changes that the television sector may
experience in the long term. It highlights the structuring impact that PVR could have on the
sector, as well as the upheavals that may arise from a new paradigm of internet TV. It also
highlights the options now open to TV channel operators wishing to set up a mobile TV
service and the threats facing mobile telecommunications operators in the development of
this market as a result.
Key words: television, forecast, media usages